Tuesday, June 5, 2012

FOXNews.com: Disney to curb junk-food advertising on TV and radio programs

FOXNews.com
FOX News Network - We Report. You Decide. // via fulltextrssfeed.com
Disney to curb junk-food advertising on TV and radio programs
Jun 5th 2012, 11:26

Walt Disney Co. plans to curb the advertising of junk-food on its television and radio programs aimed at children, according to a person familiar with the matter.

Chief Executive Robert Iger is expected to make the announcement Tuesday with First Lady Michelle Obama.

A Disney spokeswoman declined to comment Monday.

Disney, which owns the ABC network as well as Disney Channel and ESPN, launched a company-wide initiative in 2006 to phase out promotion of junk food to kids and at its theme parks, but the program stopped short of any impact to its advertising practices.

Click for more from The Wall Street Journal.

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